About AppsFlyer

AppsFlyer’s technology is found on 98 percent of the world’s smartphones, making it the global leader in mobile attribution and marketing analytics. Data-driven marketers rely on AppsFlyer for independent measurement solutions and innovative tools to grow and protect their mobile business. AppsFlyer’s platform processes billions of mobile actions every day, empowering app marketers and developers to maximize the return on their marketing investments. With Facebook, Google, Twitter, Pinterest, Snap Inc., Tencent and 3,500+ other integrated partners, and clients including HBO, Playtika, Waze, Alibaba, Skyscanner, Activision and 12,000+ leading brands worldwide, AppsFlyer has 13 global offices to support marketers and agencies everywhere.

CEO

  • Oren Kaniel

Highlights

Founded: 2011

Offices: Israel, San Francisco, New York, London, Berlin, Bangkok, Beijing, Tokyo, Seoul, Bangalore, Sao Paulo, Buenos Aires, Kiev

Additional Investors: Pitango, Magma, Eight Roads Ventures, Goldman Sachs, Deutsche Telekom, General Atlantic

Qumra Board Member: Boaz Dinte

Top news

AppsFlyer Exceeds $200 Million in ARR, Salesforce joins Series D Round

November 24, 2020

AppsFlyer, the global attribution and marketing analytics leader, today announced Salesforce Ventures joined its roster of investors in a late stage extension of its $210 million series D round led by General Atlantic earlier this year, to continue its velocity through product innovation with consumer privacy at the forefront.

AppsFlyer Announces Incrementality: The complete solution for measuring remarketing effectiveness

October 21, 2020

Today marks another milestone in accomplishing this goal. We’re thrilled to announce the launch of AppsFlyer’s Incrementality solution, a product that truly empowers marketers to gain a better understanding of the real value that their marketing efforts hold.

AppsFlyer Rolls Out SKAdNetwork Readiness Suite for iOS 14

September 3, 2020

AppsFlyer, the global attribution leader, today released its SKAdNetwork readiness suite for iOS 14, to ensure app developers are able to prepare for the upcoming public release. Empowering advertisers to be in the driver’s seat when it comes to data ownership, privacy, and security, AppsFlyer has built an innovative standalone solution to seamlessly manage and map SKAdNetwork conversion values.

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