About AppsFlyer

AppsFlyer’s technology is found on 98 percent of the world’s smartphones, making it the global leader in mobile attribution and marketing analytics. Data-driven marketers rely on AppsFlyer for independent measurement solutions and innovative tools to grow and protect their mobile business. AppsFlyer’s platform processes billions of mobile actions every day, empowering app marketers and developers to maximize the return on their marketing investments. With Facebook, Google, Twitter, Pinterest, Snap Inc., Tencent and 3,500+ other integrated partners, and clients including HBO, Playtika, Waze, Alibaba, Skyscanner, Activision and 12,000+ leading brands worldwide, AppsFlyer has 13 global offices to support marketers and agencies everywhere.


  • Oren Kaniel


Founded: 2011

Offices: Israel, San Francisco, New York, London, Berlin, Bangkok, Beijing, Tokyo, Seoul, Bangalore, Sao Paulo, Buenos Aires, Kiev, Sydney

Additional Investors: General Atlantic, Salesforce Ventures, Pitango, Magma, Eight Roads Ventures, Goldman Sachs, Deutsche Telekom

Qumra Board Member: Boaz Dinte

Top news

AppsFlyer and The Auschwitz-Birkenau State Museum Launch Technological Program

January 27, 2021

AppsFlyer, the global marketing analytics leader, the Auschwitz-Birkenau State Museum and the Auschwitz-Birkenau Foundation today announced a joint program to create a set of immersive technological solutions including a guided virtual tour of the Auschwitz Memorial aimed at enhancing the educational value for visitors from around the globe.

AppsFlyer Exceeds $200 Million in ARR, Salesforce joins Series D Round

November 24, 2020

AppsFlyer, the global attribution and marketing analytics leader, today announced Salesforce Ventures joined its roster of investors in a late stage extension of its $210 million series D round led by General Atlantic earlier this year, to continue its velocity through product innovation with consumer privacy at the forefront.

AppsFlyer Announces Incrementality: The complete solution for measuring remarketing effectiveness

October 21, 2020

Today marks another milestone in accomplishing this goal. We’re thrilled to announce the launch of AppsFlyer’s Incrementality solution, a product that truly empowers marketers to gain a better understanding of the real value that their marketing efforts hold.

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